Tether has just announced plans to launch a new stablecoin for the US market, calling it USAT.
At this rate, the Rabbit Swap blog is turning into a stablecoin blog:
Everyone’s been waiting for altseason. Mike Novogratz even declared that Solana season has begun. But honestly, what we’re seeing right now looks more like stablecoin season. Big announcements in this space are popping up almost daily.
And yet, real demand for stablecoins outside the mainstream ones looks very weak:
That’s why I’m skeptical about USAT’s prospects.
On one hand, you could frame it like this:
Two stablecoins from the same issuer. One (USAT) is fully compliant with US regulations. The other (USDT) is unregulated everywhere and hasn’t managed a proper audit in over ten years. Which one would you choose?
Looked at this way, it seems obvious that USDT doesn’t stand a chance - everyone should eventually move to USAT.
But on the other hand, remember what happened with Europe’s MiCA regulations. USDT wasn’t compliant there either, so Tether launched USDQ and EURQ. Both are available for swapping on rabbit.io, but user interest is basically nonexistent.
That makes it look like USAT is the one with no chance.
I honestly don’t see what could seriously shift the stablecoin landscape - unless USDT collapses. Maybe that’s exactly what all these new issuers are preparing for?